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Kudos – evidence based approach to your research work promotion

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Did you get an email inviting you to Kudos from your publisher? Well, if so, now you are probably wondering if it is worth spending some time on setting up another personal researcher profile on the web. So lets have a look at Kudos, what it is and what are its strong points and downsides?

Kudos is an on-line platform for academic researchers. This doesn’t sound too original nowadays, right? The platform is owned by a privately held company, founded by a group of publishing professionals and was launched in April 2014. It came with a new wave of multiple new on-line initiatives in the academic world. So what makes Kudos different from other fresh start-ups that have flooded the field of scholarly communication?

The crucial feature of Kudos allows you to measure how efficient sharing your particular piece of research is with emails, social media etc. and what brings the best results in your case. You can, for example, see that the post on Facebook about your paper brought 100 readers to the full text, while mailing your friends only 20.

This is possible because Kudos generates custom, trackable links, that might subsequently be posted to your Facebook, Twitter or send with emails. These will allow you to track exactly where visitors to your paper come from. Kudos presents you a big set of detailed metrics about your papers in one place, including those provided by cooperating publishers (like full-text downloads) and by third parties, like Altmetric. If you prefer to take an evidence based approach to anything you do, you will probably love the Kudos dashboard. It will be also useful for you if you want to deepen your knowledge about the impact that your papers have.

But Kudos is not only about measuring. The platform guides you through some steps that may help your work to become more discoverable on the web. You will be asked to explain each of your works in plain language, give them additional short titles and upload some extra materials such us info-graphics. These may be really helpful since many people, including professionals, use non-professional terms while searching the web. You should also remember that more and more traffic comes from image searches, so adding good data visualization or info-graphic to Kudos may be really helpful. On the other hand, the possibility of uploading additional materials is quite common for an academic platform so it is not an advantage for Kudos to offer such a possibility.

The advantage of Kudos is that you can easily import a list of your publications from your ORCID profile. If you still do not have ORCID, I really recommend you to set it up. This is the most important profile for every researcher to have. When you only set your ORCID up, it will be easy to import your works to Kudos, so not much time is needed to get Kudos to work.

The only obvious downside of Kudos that I found is that it is not possible to add your preprints to the platform. Therefore, I was not able to get insights about my paper that is yet to be published. I could only import the meta-data of “officially published” papers to Kudos. It is a pity, especially because pre-prints are nowadays part of the core of literature in some disciplines.

Importantly, the whole cost of managing Kudos is covered by cooperating publishers (including De Gruyter Open), who in turn get access to insights about their author. Due to their support, Kudos is free for authors. Now De Gruyter Open sends invitations to Kudos to all authors that publish in the company’s journals. So when you get such an email, come back to this article. If you need more information about this service you can also watch the video embedded below:

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  1. Thanks Witold! We appreciate your review! Some good news is that Crossref has recently enabled DOIs to be registered for pre-prints which should mean they can be found and explained / shared / measured via Kudos. This is a very recent development so I am not yet aware of an example of someone having done this but at least it is now possible in theory! All the best, Charlie.

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