Open Science

Your guide to Open Access publishing and Open Science

Tag: popularization

Promoting Open Access research with the Internet and social media

This post is the fifth part of my series ‘How to promote an Open Access book?‘ Although having realized that it may apply to both books and papers, I decided to change the title a little bit. It is impossible to imagine promotion without the Internet and especially without social media. Obviously, this also includes promoting research. However, it is important not to overestimate the significance of Internet promotion – it can be worthless without the use of other methods. Therefore, before you start to think about Twitter, Facebook or Academia.edu, make sure that you have thought through all the […]

On the (in)visibility of green Open Access in Latin America

The most important benefit for authors of publishing in Open Access is the increased visibility of their work. Theoretically, Open Access content can be read by anyone, anywhere in the world, while access to an article published in a conventional journal is limited to only some libraries, which can afford a subscription to that particular journal (and even the wealthiest libraries in the world do not subscribe all academic journals because it would be too expensive). This is why publishing your work in Open Access is a factor that increases your chances of gaining visibility and citations (more here). The […]

How to promote an Open Access book? Part 4: The Traditional Ways

Are you, or would you like to become, a book author? Visit our other guides. You chose an appropriate publisher, your book is accepted, and finally published. But this does not mean that your work is over. Your publisher can handle promotional work, but you should cooperate with the marketing department and do not hesitate to take care of some actions on your own. Do not neglect the traditional ways of promoting research. They are equally important in contemporarly world as presence in new media. Thus we have to mention them while answering the question ‘How to promote an Open […]

How to promote an Open Access Book? Part 3: Publisher’s brand

Are you, or would you like to become, a book author? Visit our other guides. I have decided to write another post on choosing a publisher because I think it is an important step and I want to discuss a different aspect that was not included in my previous entry. An important point commonly overlooked in discussions about academic book publishing is the importance of the publisher’s brand in promoting research. Since the publisher manages peer review and editorial processes, and as the names of reviewers are usually unknown to the public, the publisher’s logo is the main signal of […]

How to promote an Open Access Book? Part 2: Abstracting and Indexing

Are you, or would you like to become, a book author? Visit our other guides. Abstracting and indexing tools make finding scientific content easier and, what is more important for authors, make scientific content more discoverable. Some of these tools are more popular and some are less. There is no single hegemonic player on the market. Thus, it is in your interest as an author to have your work indexed by multiple databases. The most important are: Directory of Open Access Books, Google Scholar, Thomson Reuters Book Citation Index, Elsvier Scopus and EBSCO Discovery. Among them, only the first two […]

How to promote an Open Access book? Part 1: Networking

Are you, or would you like to become, a book author? Visit our other guides. There is an excellent article „15 Do-It-Yourself Tools to Promote Your Book” by Tony Levelle, published on writersstore.com. The texts addresses “a book of any kind”, so we have to remember that scholarly publishing has some unique features that are not necessarily taken into account within this guide, still the article contains a few important ideas, that would appeal to promotion of every book indeed. My favorite part is: Three years before the book is published–if you can–start building a network of supporters and reviewers. […]